AI Insights · Timothy · October 2025
Top 5 Travel and Local Apps in Italy Q3 2025
Explore the performance trends of the top travel and local apps in Italy for Q3 2025, including downloads and active user metrics.
In the third quarter of 2025, the travel and local app market in Italy displayed intriguing trends. According to Sensor Tower data, these apps showed varying patterns in downloads and active users, reflecting their market dynamics.
EasyPark - Parking made easy maintained a strong presence with weekly downloads initially peaking at 89.6K in mid-August before declining steadily to 36.2K by the end of September. The app's active users started at 1.6M, reaching a high of approximately 1.8M in early September, before settling at 1.6M.
Booking.com: Hotels & Travel experienced a decrease in weekly downloads from 73.7K to 30.6K throughout the quarter. Active users showed a similar trend, with a decline from 4.8M to 3.2M by the end of September.
Ryanair saw its downloads fluctuate, starting at 54.3K and ending at 39.7K. Active users began at 1.8M, decreasing to 1.5M over the quarter. The app recorded minimal revenue, peaking at $4 in the last week of September.
Airbnb showed a steady decline in downloads, from 43.4K to 19.9K. Its active users decreased from 1.9M to 1.3M, indicating a gradual decline in engagement over the quarter.
Finally, trivago: Compare hotel prices had a similar pattern, with downloads dropping from 26.1K to 6.5K and active users reducing from 143.9K to 85.2K.
These trends highlight the competitive nature of the travel and local app market in Italy. For more detailed insights, visit Sensor Tower's platform.
